UI Design
Social is becoming the new starting point for shopping; Gen-Z is moving this trend with the speed of light. bol.com faces a critical urgency to accelerate and improve its current affiliate program
77%
of consumers say that social media helps them to get ideas about brands/products they’d never thought of before.
58%
of people say they visit a brand’s social pages before visiting their website. And that’s an 81% increase from the previous year.
25%
of all social media users mainly uses social media to explore brands and products.
Insights
Creative creative freedom is an important driver for both influencers and creators.
Gen Z loves niche communities, which means they want to see specific content for specific interests
Gen Z follows influencers & creators and trust their recommendations when the content is authentic.
We've observed that Amazon Storefronts takes a more product-centric approach in their designs.
Design approach
To provide influencers and creators with the convenience and flexibility of uploading various types of content (such as photos, videos, and text), empowering them to personalise their own page according to their preferences.
To provide influencers and creators with the opportunity to showcase particular content within the niche communities where they are engaged.
To empower influencers and creators to craft an immersive experiences for their audience, thereby helping them in generating more traffic and conversions/higher AOV.
To establish a platform of inspiration, enabling influencers and creators to inspire their followers in a convenient and more immersive way.
Landing page header
We provide influencers & creators the freedom to create a custom more branded page with video and a more static page with photos and text.
Shop the collection
We offer influencers and creators the ability to captivate their audience with a visually immersive experience, leading to increased conversions and higher average order value.
Product detail page
We provide influencers & creators the flexibility to directly link to a specific product on their page, which they can enhance with authentic content of using the specific product.
Influencer Page Manager, allows creators to build their own store in a few easy steps. The user friendliness of the application give users full flexibility when it comes to creating collection of products and product pages.
Modules selection with pre-visualisation of the to-be live page.
