Art Direction, UI, UX, Animation 

Hong-Kong based project, leading User Interface and User Experience streams to deliver the first Chanel clientelling mobile app for hundreds of retail stores across Asia Pacific.

Forward-thinking retailers, facing ever evolving challenges in a competitive marketplace, are modernizing their stores by placing digital tools in the hands of store associates to help harmonize the physical and digital sales experience.

Project - Sketch 5.png

The Challenge

Enable your store associates to interact with customers in-store, at home, on the phone, or screen to screen. Transform the customer experience with meaningful and personalised interactions. Get a deeper understanding of your customers, build relationships and increase sales fast.

Chanel’s Clienteling Software features provide store associates with the right data and tools to upscale customer experiences to the next-level and keep them coming back for more, resulting in higher retention and customer lifetime value

 
Chanel_Login3.png
 
 

Login screen

  • Pre-registered users

  • Secured access with login and password

  • Remember me functionality

  • Ability to recover password

 
 
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Home Screen

  • Weekly calendar navigation

  • Colour coded upcoming events

  • To-do list snapshot

  • Access to KPI and settings menu

 
Chanel_Home.png
Home screen scrolled

Home screen scrolled

 
 
Settings menu

Settings menu

 
Project+-+Sketch+7.jpg
 

Customer profile

  • Display of VIP membership or segment

  • Customer descriptive tags

  • Quick access to call, sms and emails

  • Content segmentation using accordions

 
 
Customer profile

Customer profile

 
 

Calendar and events

  • Monthly calendar view

  • Extended list view

  • Access to event details

  • Access to invitation list

  • Access to room availability and booking

Project - Sketch 6.png
Calendar and events

Calendar and events

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